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Norman P. Li, M.B.A., Ph.D.
Assistant Professor

Email: normli (-at-) mail.utexas.edu Phone: 471-1124 Office: SEA 3.246 Lab: SEA 3.314 See also Individual Differences and Evolutionary Psychology Visit the Li Lab.

Dr. Li received a BA in economics from Northwestern University, an MBA in finance from the University of Michigan, and a PhD in social psychology from Arizona State University.

Research interests center around an interdisciplinary approach: integrating economic principles with social and evolutionary psychology, and applying dynamical models to the study of social and evolutionary systems. Interests also include understanding the adaptive social functions of humor.

Selected Publications

Durante, K. M., & Li, N. P. (in press). Oestradiol and opportunistic mating in women. Biology Letters.

Jonason, P. K., Li, N. P., & Cason, M. J. (in press). The “booty call”: A compromise between men and women’s ideal mating strategies. Journal of Sex Research.

Jonason, P. K., Li, N. P., Webster, G. D., & Schmitt, D. P. (in press). The Dark Triad: Traits that facilitate short-term mating in men. European Journal of Personality.

Durante, K. M., Li, N. P., & Haselton, M. G. (2008). Changes in women’s choice of dress across the ovulatory cycle: Naturalistic and experimental evidence. Personality and Social Psychology Bulletin, 34, 1451-1460.

Li, N. P., Halterman, R. A., Cason, M. J., Knight, G. P., & Maner, J. K. (2008). The stress-affiliation paradigm revisited: Do people prefer the kindness of strangers or their attractiveness? Personality and Individual Differences, 44, 382-391.

Cottrell, C. A., Neuberg, S. L., & Li, N. P. (2007). What do people desire in others? A sociofunctional perspective on the importance of different valued characteristics. Journal of Personality and Social Psychology, 92, 208-231.

Li, N. P. (2007). Mate preference necessities in long- and short-term mating: People prioritize in themselves what their mates prioritize in them. Acta Psychologica Sinica, 39, 528-535. (Special issue on evolutionary psychology).

Li, N. P. (2007). Intelligent priorities: Adaptive long- and short-term mate preferences. In G. Geher, & G. Miller (Eds.), Mating Intelligence: Sex, Relationships, and the Mind's Reproductive System. Mahwah, NJ: Erlbaum.

Li, N. P., & Kenrick, D. T. (2006). Sex similarities and differences in preferences for short-term mates: What, whether, and why. Journal of Personality and Social Psychology, 90, 468-489.

Kenrick, D. T., Li, N. P., & Butner, J. (2003). Dynamical evolutionary psychology: Individual decision rules and emergent social norms. Psychological Review, 110, 3-28.

Li, N. P., Bailey, J. M., Kenrick, D. T., & Linsenmeier, J. A. W. (2002). The necessities and luxuries of mate preferences: Testing the tradeoffs. Journal of Personality and Social Psychology, 82, 947-955.